RLMG is currently seeking a marketing coordinator to join our team. The Marketing Coordinator position is a key member of RLMG’s Business Development team and Marketing Strategy group, responsible for executing RLMG’s bids for new work and marketing materials in a manner that maintains and enhances RLMG’s reputation as an industry leader.
This team member is an entrepreneurially-minded individual with a background, or interest in, media-based experiences within built spaces such as museums, higher ed, sports venues, or corporate environments. The candidate has exceptional organizational, written, and communication skills, and a strong eye for graphic design. The person in this position will understand and participate in a strong company culture of collaboration, and will share our commitment to client satisfaction. An interest in trends and best practices in marketing within our design-forward industry is a plus. The position reports to the Head of Partnerships.
Key Responsibilities
Business Development Organization:
- Gain a comprehensive understanding of RLMG’s portfolio of work, areas of expertise, capabilities, and clients.
- Manage the development of, and maintain, RLMG’s CRM.
- Organize and maintain all business development-related assets:
- Images
- Videos
- Templates
- “best-of” writing samples
- Workplans
- Team bios
- Project pages
- Develop and maintain business development and marketing calendar (for conferences, awards, newsletters, social media, etc.) and ensure it is updated and adhered to.
Business Development Proposal production:
- Responsible for proposal production, working with appropriate business development team members and graphic designers.
- Support proposal strategy and planning sessions:
- research client and project
- organize materials
- create and manage schedule
- gather needed/relevant content
- Follow up with partners/subs via email and phone/Zoom as needed to ensure clear communication.
- Track proposal success rates
- Work with business development and a graphic designer to develop interview presentations.
Marketing:
- Manage bi-monthly Marketing Implementation Team meetings, coordinating schedules and managing priorities.
- Manage creation of marketing materials by self or others:
- conference booths and collateral
- Social media
- Newsletters
- Website (post rebrand)
- Project documentation
- Consult with Marketing Strategy group/brand manager on design direction for all business development and marketing materials
- Write, proofread, and edit marketing content as needed.
- Track marketing expenses including trade shows, conferences, shoots, etc.
Meetings Expectations:
- Attend weekly Business Development team meetings.
- Attend appropriate calls (along with Business Development members) with existing and potential external partners.
- Attend monthly Marketing Strategy Group meetings where goals and strategy are set.
- Attend occasional networking and association-related meetings/events outside of the office.
Skills and Qualifications
- Bachelor’s degree in Marketing, Business Communications or related field.
- 1-3 years of relevant experience and/or demonstrated ability in marketing.
- Strong written and verbal communication skills to articulate clearly with internal team members as well as external partners.
- Project management and time-management skills for juggling numerous time-sensitive projects simultaneously.
- Good eye for design (graphic design skills are a plus).
- A flair for creativity and effective communications across a broad spectrum of media including print, websites, blogs, and social media.
- Excellent reading comprehension and copy-editing skills.
- Proficiency in Adobe InDesign, Adobe Acrobat, Microsoft Office, Keynote, Google Drive, CRM platform (eg Pipedrive), Monday, Asana, E-marketing platforms such as MailChimp
- Ability to track results of marketing campaigns to assist Marketing Strategy group in determining future tactics.
We are offering a starting salary in the range of $55,000 – $65,000.
Expectations:
- In-person at our Watertown, MA studio highly preferred on Tuesday and Wednesday. Candidate’s choice to WFH or in office Monday, Thursday, and Friday.
- Flexible working hours, with core hours of 10am- 4pm.
Please include a cover letter along with your resume (combined into one document in order to attach to your application), highlighting why you are a good candidate for this position. Address all inquiries to Erin Pappo at [email protected].